InfiniteArea is a business incubator funded by Italian entrepreneur Patrizio Bof and is based in Montebelluna, a town near Treviso (Northern East Italy), an area that has been of great importance for the economic growth of Italy for the past 40 years.

 

InfiniteArea helps start-ups to develop, it is a company that helps entrepreneurs create breakthrough companies by seeking to solve the business growth challenges faced by early-stage companies.

 

At InfiniteArea’s multi-purpose space, companies not only have access to a host of key services to help their businesses develop but also to a number of intangible benefits including mentorship, expertise, networking and much valued international partnerships.

 

Another view of InfiniteArea (credits: IA)

Another view of InfiniteArea (credits: IA)

Above all, InfiniteArea is a place to trigger cooperation between entrepreneurs and managers alike.

 

Through the “Call for Start-up to Market” scheme InifiniteArea will launch a number of tenders aimed specifically at young talents who will be able to work on ad-hoc projects.

 

They will also have the opportunity to draw from the experience of successful well established businesses.

 

Ultimately, the aim of the scheme is to give young talents and researchers alike the opportunity to touch the challenges that successful businesses face day-in and day-out first hand and hopefully, create a new company with a solid foundation.

 

Bof told Doitbetter.info:

 

“In Italy a high number of start-up companies fail to make it and the reason behind it is that in Italy we have made the mistake to try to mirror the highly successful Silicon Valley  “model”, when we all know that this attempt was flawed from the beginning for many reasons. Furthermore, in Italy we have made the mistake of considering fund raising as the key obstacle to overcome for early-stage companies. In addition to fund raising, a new entrepreneur also needs to find a pool of clients, simply because a good idea has little business relevance if it fails to sell”.

 

In October, InfinteArea launched a tender (“Call for Start-up to Market”), in partnership with Air Dolomiti (a Lufhtansa’s company), directed at researchers, graduates, professionals and students.

 

More than 100 undergraduate and postgraduate students from the Udine, Padua, Verona and Venice have responded.

 

The objective now is to identify three or four experts, out of all applicants, from “data scientists” and “service & experience designers” who will be part of the Air Dolomiti business development team.

 

They will work closely with the management team of Air Dolomiti and under the guidance of IA for six months at the multi-purpose space in Montebelluna.

 

In particular, the key project objective is to improve the customer experience focusing on areas such as: boarding procedures or renting a car when buying tickets online.

 

Until now InfiniteArea has only worked in partnership with Italian companies, however it would welcome requests from companies operating outside Italy.

massimo morici
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massimo morici

Massimo works as a financial journalist for the monthly newsmagazine ADVISOR, AdvisorOnline.it (asset management) and Panorama.it
massimo morici
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